10 Common Mistakes Country Artists Make on Their Websites (And How to Fix Them)

In today’s music world, your website is your digital home — but many country artists leave theirs unfinished, outdated, or confusing. Here are 10 common mistakes we see (and how you can fix them fast):

No Bio:
Fans and media need your story! Add a short, authentic bio on your homepage and About page. (Need help writing yours? Nashville Copy specializes in crafting artist bios that truly connect.)

No Tour Dates:
If you're gigging, keep a simple, updated list. Even a "Coming Soon" note is better than nothing.

Missing Music Player:
Let visitors hear your sound right away. Embed your latest single or a Spotify playlist directly on your site.

Outdated Photos:
Your image should evolve with your music. Invest in fresh, high-quality photos that capture your true country style and stage presence.

Broken Links:
Always double-check links to your streaming services, merch store, and social media profiles. For example, if a fan clicks on your Spotify icon and it leads to an error page, you could lose a potential listener — or even a booking opportunity.

No Contact Info:
Industry professionals and media need a clear, easy way to reach you. Make sure your email address or a simple contact form is easy to find on your site.

Unfocused Website Design:
A clean, intentional website keeps visitors engaged. Too much text, inconsistent fonts, or overwhelming colours can distract from your music. At Nashville Copy, we help artists structure their website content to look polished, professional, and easy to navigate.

Slow Load Time:
Big images and videos slow down your site. Compress your files to keep load times fast.

No Email Sign-Up:
An email list is more than names — it’s your front row, and a powerful tool for announcing tours, releasing new music, and promoting exclusive merchandise. At Nashville Copy, we help country artists create sign-up messages, design lead magnets, and build email strategies that turn casual visitors into loyal, engaged fans.

No Clear Branding:
Your fonts, colours, and language should match your vibe — classic country? Modern country pop? Keep it country, keep it consistent.

Need help making your website work harder for you?
At Nashville Copy, we specialise in building websites and content that help country artists grow. Whether you need a bio, tour page updates, or full website copy, we've got your back.